StudioBook Programme: 16-21 November 2015

Confirmed programme to date for StudioBook, 16-21 November 2015.

Monday 16 November


10:00 – 10:30: Artists arrive. Morning coffee and refreshments

10:30 – 11:00: Introduction to StudioBook
Mark Devereux, Mark Devereux Projects, Manchester

An introduction by Director Mark Devereux to StudioBook, the week’s programme, ArtWork Atelier and Mark Devereux Projects, along with short introductions by each artist.

11:15 – 13:00: Exhibiting: how to get your work seen by the right people and identifying your audience…
Sophie Williamson, Exhibitions Organiser, Camden Arts Centre, London
Ann Bukantas, Head of Fine Art, National Museums Liverpool

This session will focus on thinking about your target audiences and how you can get your work seen be the right people. You will be encouraged to think about who your audiences are, how they engage with your work and which are the right galleries, curators and networks to help support your practice.

13:45 – 15:30: One-to-one critical dialogue & portfolio sessions
Ann Bukantas, Head of Fine Art, National Museums Liverpool
Sophie Williamson, Exhibitions Organiser, Camden Arts Centre, London

Mark Devereux, Mark Devereux Projects, Manchester
Each artist will have one-to-one sessions with the speakers focused on eliciting critical dialogue for your practice and recent works. Sessions will be booked in advance.

15:45 – 17:30: Exhibiting: securing exhibitions…
Ann Bukantas, Head of Fine Art, National Museums Liverpool

Securing exhibitions in galleries is a competitive business. How do you approach or get yourself noticed by galleries in the first place, including in open submission competitions? How do you present your work to curators during a studio visit, whether for exhibition or potential acquisition? And if you do get offered an exhibition, what are the implications of showing your work in a busy public space to a very wide audience? Communication is the thread running through this session, which aims to improve your potential to achieve wider public exposure for your work, and looks at the opportunities – and constraints – that this can bring.

19:30 – 21:00: Keynote speaker evening talk
Bedwyr Williams

Artist Bedwyr Williams will discuss his work and practice for a special keynote talk on the first night of StudioBook. Further information will be announced shortly.

Tuesday 17 November


09:30 – 11:00: Talking about your work
Kate Jesson, Curator Contemporary Art, Manchester Art Gallery

In this session artists will consider the varying presentation styles for formal talks, in-conversation events and one-to-one conversations. By recognising the various approaches and by understanding how you can bring forth your own perssonality, you will be given the skills to discuss your practice and concepts in the most relevant way for yourself.

11:15 – 13:00: Participating artist’s presentations on practice with critique and advice
Kate Jesson, Curator Contemporary Art, Manchester Art Gallery

Each artist will give a short presentation about their practice or a recent body of work to the speakers and their peers. Each talk will be followed by questions from the attendees.

13:45 – 15:30: Writing about your work
Gilda Williams, art writer, editor and teacher, London

Participating artists will be asked to bring a 1-page example of what you believe is good art writing and invited to explain why you like the selected text. The group will then examine the examples together to understand why the writing is successful. Later in the session you will be invited to respond through writing about a moving image artwork that has been shown to the group. Gilda will then feedback and advise on this during the one-to-one sessions.

15:45 – 17:30: One-to-one writing surgeries
Gilda Williams, art writer, editor and teacher, London
Derek Horton, Co-Director, & Model Gallery, Leeds
David Ogle, artist, represented by Mark Devereux Projects

Each artist will have one-to-one sessions with the speakers focused on your questions surrounding writing about your practice. Sessions will be booked in advance.

Optional evening activities

Wednesday 18 November


9:30 – 11:00: Managing your finances and budgets
Alex Hodby, independent consultant and advisor, Manchester

In this session, Alex will hope to demystify some of the elements of becoming self-employed and a ‘sole trader’. She will talk about how to approach managing your finances as part of your creative work. Shifting from the bigger picture of your legal and tax obligations, to the detail of what your invoice needs to include and how to manage project budgets, the session will be an introduction to being organised and confident about money, and how that can help sustain your life as a creative practitioner.

11:15 – 13:00: One-to-one finance surgeries
Alex Hodby, independent consultant and advisor, Manchester
Nicola Dale, artist, represented by Mark Devereux Projects
Mark Devereux, Mark Devereux Projects, Manchester

Each artist will have one-to-one sessions with the speakers focused on your questions surrounding finances and budget management. Sessions will be booked in advance.

13:45 – 15:30: The Not So Dark Art of Fundraising
Helen Jenkins, Director, 117 Consulting

This session with debunk the myth that fundraising is a dark art and explain the importance of careful planning, research and hard work in attracting funding. We will look at different income streams available to artists and asses which ones would be most appropriate for your projects and why. We will look at how to find potential funders and what they will be looking for from you. We will look briefly at Arts Council England (ACE) and their programmes, however this session aims to focus more on how you might secure the match funding required for an ACE application.

15:45 – 17:30: A ‘good’ problem
Helen Jenkins, Director, 117 Consulting

This session will look at how to write a successful funding application. You will be asked to work in pairs to prepare a funding bid based on a real project. Please bring along an idea for this session and be prepared to share your project and how you would describe it to a funder.

Optional evening activities

Thursday 19 November


9:30 – 11:00: Negotiating better – how to improve terms and conditions for artists
Susan Jones, Richard Padwick & Susan Jones Ltd, Arts Development and Knowledge Management Solutions

A seminar for professional visual and applied artists seeking to practice professionally in a complex and competitive environment for contemporary visual arts. Designed to improve artists’ understanding and application of negotiation processes, the session covers how to sift through the range of opportunities on offer and tackle thorny issues including no and low budgets, unrealistic commission briefs and expectations and over optimistic time-scales, whilst pursuing an personal development plan.  It provides tactical tips that enable artists to retain their integrity and say ‘no’ and retreat from a poor offer, whilst ensuring they can still in future take on the kinds of opportunities that better reflect their professional status and experience level.

11:15 – 13:00: Sales and representation
Paul Stone, Vane, Newcastle upon Tyne

This session will go through practical techniques to create a pricing structure for your work. You will be encouraged to think about how to incorporate commission, overheads and your time into the final price of the work. The session will also aim to demistify what representation is, how it can help artists and why it is not right for every artist.

13:45 – 15:30: Sales, representation and commissions one-to-one surgeries
Emma Price, EMP Projects & Associates
Lindsay Taylor, Arts Curator, University of Salford, Salford
Paul Stone, Vane, Newcastle upon Tyne

Each artist will have one-to-one sessions with the speakers focused on your questions surrounding sales, representation and commissions. Sessions will be booked in advance.

15:45 – 17:30: Public and private commissions
Emma Price, EMP Projects & Associates
Lindsay Taylor, Arts Curator, University of Salford, Salford

Emma Price and Lindsay Taylor will discuss the varying models for commissioning artists, what commissioners look for and how to apply for future commissions. Considering both the public and private sectors, advice and information will be given on how to manage relationships with commissioners, what they expect, how to manage expectations and how you retain your artistic integrity.

Understanding who is commissioning an artwork, and why, is the key to a successful commission. Using her experience of working with publicly funded museums and art galleries – from nationals such as The Walker and Tate Liverpool, to the local authority funded Harris Museum and Art Gallery and now within a university context, Lindsay Taylor will endeavour to demystify the commissioning process.

Optional evening activities: Tour of Manchester galleries

Friday 20 November


9:30 – 11:00: Promotion and marketing as an independent artist
Clare Sydney, HOME, Manchester
Rebecca Storey, SUTTON, London

Once you’ve secured an exhibition, what are the best ways to develop an audience for your work and make sure it is promoted effectively? Clare Sydney, Marketing & Communications Director at HOME, shares practical tips on how to working with galleries to communicate the stories behind your work and produce the digital content, images and information that will help a wide and diverse audience to engage with your exhibition.

As part of this session, Rebecca Storey of SUTTON PR will share her extensive knowledge on writing press releases and materials needed by the media. Focused on the individual artist and tips, techniques and pitfalls of promoting your own practice and exhibitions, this session will aim to provide industry guidelines with an insiders knowledge.

11:15 – 13:00: Promotion and marketing one-to-one surgeries
Rebecca Storey, SUTTON, London
Clare Sydney, HOME, Manchester

Liz West, artist & Co-Director Mark Devereux Projects, Manchester
Each artist will have one-to-one sessions with the speakers focused on your questions surrounding promotion and marketing. Sessions will be booked in advance.

13:45 – 14:20: What is public engagement?
Bo Olawoye, Independent Learning Curator, Nottingham
Liz Wewiora, Artist, Curator and Communities Programme at FACT, based between North West and Glasgow

Bo Olawoye will discuss what public engagement actually looks like now and how artists are embedding this within their practice. She will also provide examples of innovative and meaningful artist-led projects that are thought provoking and reflect the times. The aim of the session is to challenge the sometimes-traditional view of participatory arts to explore the vast range of possibilities in terms of the range of audiences, content and even location.

Through open discussion and one to one sessions Bo and Liz will also address some of the concerns artists, who may be new to this area of work, such as:

  • How to approach and collaborating with groups, communities and audiences?
  • How can I make this relevant to my practice?
  • What types of activities could I do?
  • Levels of engagement – Debates, social activism to outreach projects

14:30 – 17:30: How to make public engagement work for you…
Bo Olawoye, Independent Learning Curator, Nottingham
Liz Wewiora, Artist, Curator and Communities Programme at FACT, based between North West and Glasgow

Following on from the presentation and open discussion Bo and Liz will be available for one-to one sessions with the participating artists to help you discover new ways to make public engagement work for their individual practices.

Optional evening activities

Saturday 21 November


10:00 – 11:00: Strategic planning
Mark Devereux, Mark Devereux Projects, Manchester

Mark Devereux will facilitate a practical session leading the participating artists through a series of questions, exercises and tasks which aim to gradually bring forth your practice and career ambitions. Mark will help each artist highlight the most important objectives and go on to form a 1, 3 and 5 year strategic plan. At the end of the session you will have created your own list of objectives, alongside recognising the support mechanisms that could help you achieve your goals.

11:15 – 13:00: Strategic planning
Mark Devereux, Mark Devereux Projects, Manchester

Continuation of the first morning session.

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